CITY OF DURHAM, NC Parking Program Campaign

CITY OF DURHAM, NC

Parking Program Campaign

Allieway recently helped the City of Durham with two parking initiatives designed to support downtown visitors and workers. The first, the Downtown Employee Parking Assistance Program, is a three-month initiative to support downtown workers in transportation costs as they head back to in-person work. The second, Free Parking Garage Week, encouraged downtown traffic from May 3-7, 2021 by opening up all city-owned parking garages downtown. Both included leave-behind brochures, garage signs, and a flier in both English and Spanish. 

Browse all City of Durham work:

• City of Durham Brand Development »
• City of Durham Cemetery Website and Marketing Materials »
• City of Durham Communications Awareness Campaign »
• City of Durham Connect Durham Brand & Brand Guide »
• City of Durham/Durham County COVID Campaign »
• City of Durham/Durham County NE Creek Hydraulic Model Public Notice »
• City of Durham Durham One Call »
• City of Durham Financial Report 2021 »
• City of Durham Financial Report 2022 »
• City of Durham Financial Report 2023 »
• City of Durham Financial Report 2025 »
• City of Durham HR Recruitment Campaign »
• City of Durham Way to Go Durham »
• City of Durham Water Management Lead Safe Durham »

SERVICES RENDERED

• Collateral
• Copywriting & Editing 
• Graphic Design & Production 
• Logo Development 
• Marketing Campaigns 
• Signage 
• Strategic Messaging